What are the best hair care products for my hair type?

The best hair care products are those tailored to your specific hair type, texture, and concerns. Whether you have dry hair, fine hair, curly hair, color-treated hair, or thinning hair, choosing targeted hair care products helps improve manageability, shine, and overall hair health. Our vegan hair care collection is designed to address specific hair needs: • Dry Hair : Nutriplenish ™ Shampoo & Conditioner deeply hydrate with superfood ingredients. • Damaged Hair : Botanical Repair ™ Strengthening Shampoo & Conditioner help build hair bonds. • Fine Hair : Invati Ultra Advanced ™ Thickening Foam supports fuller-looking hair. • Curly Hair : Be Curly Advanced ™ enhances natural curl definition and reduces frizz. • Color-treated Hair : Color Control ™ Shampoo helps protect vibrancy. With products crafted with plant-powered performance, you never have to compromise between results and care.

How do I choose the right styling products?

Choosing the right styling products depends on your specific goals—volume, hold, texture, shine, or smoothness. Here’s a simple guide to selecting high performance styling products: • Volume : Phomollient ™ Styling Foam adds lightweight lift. • Smoothness and Shine : Miraculous Oil High-Shine Hair Concentrate delivers instant shine and smoothness. • Texture : Texture Tonic ™ creates effortless waves. • Strong hold : Control Force ™ Firm Hold Hair Spray offers long-lasting holds. The best styling products support your hair’s health while helping you achieve your desired look.

What Is the Right Order of Hair Products?

Using your hair products in the correct order helps maximize results. 1. Scalp Treatment (if needed) – Start with a scalp treatment before shampooing to help remove buildup and create a balanced foundation. 2. Shampoo – Cleanse with a shampoo suited to your hair type, whether you need hydration, repair, or color protection. 3. Conditioner – Apply from mid-lengths to ends to hydrate, smooth, and detangle. 4. Treatment Mask (1–2x per week) – Swap in a strengthening or moisturizing masque after shampooing for deeper care. 5. Pre Stylers and Heat Protectant – Apply to damp hair to help protect, strengthen, or prep for styling. 6. Styling Products – Layer styling products based on your desired look (volume, smoothness, curls, or hold), applying lighter formulas before heavier ones. 7. Finishing Product – Lock in your style with a hairspray or finishing mist. Start your routine with hair care products to cleanse, nourish, and protect. Styling products come next to shape and define your look. Using the right order ensures your hair care and styling products work together for healthy-looking, beautifully styled hair.

How to take care of your hair daily?

Consistency is key. A simple, effective hair care routine includes cleansing, conditioning, treatment, protection, and styling.

Daily Hair Care Routine:

1. Cleanse with a shampoo suited to your scalp and hair type. 2. Condition to restore moisture and smoothness. 3. Use a weekly treatment like Botanical Repair™ Intensive Strengthening Masque . 4. Apply a leave-in conditioner or heat protectant before styling. 5. Minimize heat damage and avoid over-washing. Healthy hair starts at the scalp. Scalp Solutions™ Exfoliating Scalp Treatment helps remove buildup and supports a balanced foundation for stronger-looking hair. Building a routine with high-performance hair care products helps ensure long-term results and healthier-looking strands over time.

What is the difference between hair care products and styling products?

Hair care products focus on cleansing, conditioning, treating, and maintaining scalp and strand health. These include shampoos, conditioners, masks, scalp treatments, and leave-ins. Styling products are used after washing to shape, hold, and finish your look. These include mousses, gels, sprays, creams, and texture enhancers.

SHOP ALL HAIR CARE & STYLING PRODUCTS

Cleanse, condition, repair, and style with hair care essentials that reveal your most beautiful self.

SHOP ALL HAIR CARE & STYLING PRODUCTS

Cleanse, condition, repair, and style with hair care essentials that reveal your most beautiful self.

114 Items Available

BEST SELLER

rosemary mint purifying shampoo

(2286)

Gentle shampoo clarifies hair.
$21.00
1.7 fl oz/50 ml - travel size
8.5 fl oz/250 ml
33.8 fl oz/1 liter
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BEST SELLER

shampure™ nurturing shampoo

(1400)

Gently cleanses.
$21.00
1.7 fl oz/50 ml - travel size
8.5 fl oz/250 ml
33.8 fl oz/1 liter
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BEST SELLER

be curly advanced™ curl enhancer cream

(308)

Protects curls and waves from frizz in high humidity, hydrates and adds shine.
$36.00
1.4 fl oz/40 ml - travel size
6.7 fl oz/200 ml
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LIMITED TIME ONLY

20% OFF LITERS*

Stock up on your favorite liter shampoos, conditioners, and body washes.

*Offer valid through 4/23/26. Not valid on prior purchases. Exclusions apply. Price as marked.

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LIMITED TIME ONLY

20% OFF LITERS*

Stock up on your favorite liter shampoos, conditioners, and body washes.

*Offer valid through 4/23/26. Not valid on prior purchases. Exclusions apply. Price as marked.

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BEST SELLER

phomollient™ styling foam for hair volume

(3195)

Adds shine and weightless volume to fine or medium hair.
$30.00
1.7 fl oz/50 ml - travel size
6.7 fl oz/200 ml
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BEST SELLER

shampure™ nurturing conditioner

(981)

Detangles and provides weightless, long-lasting conditioning.
$23.00
8.5 fl oz/250 ml
1.7 fl oz/50 ml - travel size
33.8 fl oz/1 liter
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BEST SELLER

air control™ light hold hair spray

(1456)

Flexible, lasting hold for all hair types.
$40.00
9.1 oz/258 g
1.4 oz/42.5 g - travel size
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BEST SELLER

rosemary mint weightless conditioner

(1039)

Lightweight conditioner adds body and shine.
$23.00
8.5 fl oz/250 ml
33.8 fl oz/1 liter
1.7 fl oz/50 ml - travel size
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THIS CANDLE HELPS CREATE CLEAN WATER ACCESS*

*From 3/22/26 – 9/30/26 (or until supplies last), Aveda will donate 100% of the suggested retail price ($15 USD) per Light The Way™ Vegan Soy Wax Candle sold in all participating Aveda locations, online at aveda.com, and Aveda websites in participating countries, to ‘charity: water’ to help provide clean, safe drinking water to people in Ethiopia, up to $500,000 USD donation total. Charity: water is a U.S.-based charity incorporated and tax-exempt in the U.S. and operating globally.

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THIS CANDLE HELPS CREATE CLEAN WATER ACCESS*

*From 3/22/26 – 9/30/26 (or until supplies last), Aveda will donate 100% of the suggested retail price ($15 USD) per Light The Way™ Vegan Soy Wax Candle sold in all participating Aveda locations, online at aveda.com, and Aveda websites in participating countries, to ‘charity: water’ to help provide clean, safe drinking water to people in Ethiopia, up to $500,000 USD donation total. Charity: water is a U.S.-based charity incorporated and tax-exempt in the U.S. and operating globally.

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BEST SELLER

thickening tonic styling spray

(697)

Makes hair look thicker and fuller, instantly.
$37.00
1 fl oz/30 ml - travel size
3.4 fl oz/100 ml
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BEST SELLER

volumizing tonic™ volume styling spray

(1519)

Styling spray adds volume to thin, fine and medium hair.
$32.00
3.4 fl oz/100 ml
1.4 fl oz/40 ml - travel size
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BEST SELLER

invati ultra advanced™ exfoliating shampoo – light

(1819)

Gently exfoliates and purifies the follicles. For fine to medium thinning hair.
$39.00
1.7 fl oz/50 ml - travel size
6.7 fl oz/200 ml
33.8 fl oz/1 liter
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BEST SELLER

invati ultra advanced™ thickening foam

(1775)

Instantly thickens hair, reduces frizz and adds flexible hold.
$39.00
5.0 fl oz/150 ml
1.5 fl oz/45 ml - travel size
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BEST SELLER

botanical repair™ strengthening shampoo

(600)

Gently cleanses, helps strengthen and repair.
$39.00
1.7 fl oz/50 ml - travel size
6.7 fl oz/200 ml
33.8 fl oz/1 liter
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miraculous oil high-shine hair concentrate

(250)

A precious hair oil concentrate that effortlessly wraps hair in flawless, light-reflecting shine.

$42.00

1.7 fl oz/50 ml

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BEST SELLER

botanical repair™ strengthening conditioner

(155)

Conditions and instantly detangles to help prevent breakage; strengthens and repairs.
$47.00
6.7 fl oz/200 ml
33.8 fl oz/1 liter
1.4 fl oz/40 ml - travel size
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BEST SELLER

Nutriplenish™ Leave-In Conditioner

(2376)

No-rinse leave-in that increases hydration for 72 hours and leaves hair shinier.
$47.00
1 fl oz/30 ml - travel size
6.7 fl oz/200 ml
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BEST SELLER

invati ultra advanced™ thickening conditioner – light

(1770)

Nourishes, strengthens and instantly thickens fine to medium thinning hair.
$47.00
6.7 fl oz/200 ml
1.3 fl oz/40 ml - travel size
33.8 fl oz/1 liter
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BEST SELLER

cherry almond softening conditioner

(1482)

Deeply conditions, restores softness and shine.
$23.00
6.7 fl oz/200 ml
33.8 fl oz/1 liter
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INVATI ULTRA ADVANCED™ LIGHT

HAIR TO THE FULLEST

82% felt more confident about the appearance of their hair.*

*Consumer testing on 103 women after using the Invati Ultra Advanced™ Light 4-step system of shampoo, conditioner, serum, and leave-in for 4 weeks.

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INVATI ULTRA ADVANCED™ LIGHT

HAIR TO THE FULLEST

82% felt more confident about the appearance of their hair.*

*Consumer testing on 103 women after using the Invati Ultra Advanced™ Light 4-step system of shampoo, conditioner, serum, and leave-in for 4 weeks.

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BEST SELLER

be curly advanced™ conditioner

(216)

Moisturizes, detangles and protects curls, coils and waves from humidity.
$41.00
33.8 fl oz/1 liter
8.3 fl oz/250 ml
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BEST SELLER

be curly advanced™ shampoo

(220)

Cleanses, moisturizes and removes product build-up for curls, coils and waves.
$36.00
8.3 fl oz/250 ml
33.8 fl oz/1 liter
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control force™ firm hold hair spray

(845)

Firm, lasting hold with humidity defense for all hair types.

$40.00

9.1 oz/258 g

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pure abundance™ volumizing shampoo

(238)

Volumizing shampoo for fine hair.
$32.00
33.8 fl oz/1 liter
6.7 fl oz/200 ml
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color control light shampoo

(231)

Plant-powered shampoo protects color for up to 8 weeks^*. Ideal for fine to medium hair types.

^*Ex vivo testing on tresses washed 24 times.
$32.00
1.7 oz /50 ml - travel size
6.7 fl oz/200 ml
33.8 fl oz/1 liter
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smooth infusion™ style-prep smoother™

(408)

Anti-frizz leave-in serum primes, protects and smooths hair.
$35.00
.85 fl oz/25 ml - travel size
3.4 fl oz/100 ml
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brilliant™ medium hold hair spray

(565)

Medium hold, defies humidity and adds shine.

$30.00

8.5 fl oz/250 ml

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color control conditioner to help fight color fade

(370)

Plant-powered conditioner protects color for up to 8 weeks^*.

^*Ex vivo testing on tresses washed 24 times.
$36.00
6.7 fl oz/200 ml
1.4 fl oz/40 ml - travel size
33.8 fl oz/1 liter
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A MIRACLE IN EVERY DROP

Miraculous Oil High-Shine Hair Concentrate smooths and illuminates each strand for flawless shine.

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A MIRACLE IN EVERY DROP

Miraculous Oil High-Shine Hair Concentrate smooths and illuminates each strand for flawless shine.

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BEST SELLER

invati ultra advanced™ revitalizing scalp serum

(1825)

Creates a healthy follicle environment to support healthy-looking hair and helps lift hair at the root.
$72.00
1.0 fl oz/30 ml - travel size
5.0 fl oz/150 ml
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BEST SELLER

Nutriplenish™ Conditioner Deep Moisture

(222)

Rich conditioner replenishes moisture and conditions medium – thick hair.
$47.00
1.7 fl oz/50 ml - travel size
8.5 fl oz/250 ml
33.8 fl oz/1 liter
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BEST SELLER

botanical repair™ strengthening leave-in treatment

(111)

Instantly strengthens and repairs from the inside out.
$47.00
.85 fl oz/25 ml - travel size
3.4 fl oz/100 ml
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confixor™ liquid gel for medium hold

(746)

Adds medium hold and definition for fine to medium hair.

$30.00

8.5 fl oz/250 ml

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abundant blowout all-over volumizing spray

(245)

24-hour all-over volumizing spray.
$37.00
5 fl oz/150 ml
1 fl oz/30 ml - travel size
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BEST SELLER

be curly advanced™ curl perfecting primer

(242)

Preps curls, coils and waves for styling products and protects hair from the drying effects of the sun.

$41.00

6.7 fl oz/200 ml

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BEST SELLER

Nutriplenish™ Shampoo Deep Moisture

(223)

Rich shampoo replenishes dry hair and gently cleanses without stripping.
$39.00
1.7 fl oz/50 ml - travel size
8.5 fl oz/250 ml
33.8 fl oz/1 liter
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firmata™ firm hold hair spray

(356)

Adds firm hold and shine while fortifying all hair types.

$30.00

8.5 fl oz/250 ml

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BEST SELLER

damage remedy™ daily hair repair leave in treatment

(2058)

Leave-in treatment for instant visible repair and heat protection.

$47.00

3.4 fl oz/100 ml

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sap moss™ weightless hydration conditioner

(1052)

Weightlessly hydrates, instantly detangles hair.

$36.00

6.7 fl oz/200 ml

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sap moss™ weightless hydration shampoo

(1595)

Weightlessly hydrates, gently cleanses hair.

$32.00

6.7 fl oz/200 ml

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nutriplenish™ curl gelée for shine and definition

(63)

Hydrating, light-hold styling gel defines and elongates curls, coils, and waves.
$38.00
1.4 fl oz/40 ml - travel size
6.7 fl oz/200 ml
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Nutriplenish™ Shampoo Light Moisture

(265)

Lightweight shampoo replenishes dry hair and gently cleanses without stripping.
$39.00
1.7 fl oz/50 ml - travel size
8.5 fl oz/250 ml
33.8 fl oz/1 liter
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BEST SELLER

blue malva color shampoo for silver and blonde tones

(897)

Brightens blonde and grey hair, eliminates brassiness.

$75.00

$60.00

33.8 fl oz/1 liter

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Nutriplenish™ Conditioner Light Moisture

(206)

Lightweight conditioner replenishes moisture and conditions fine – medium hair.
$47.00
1.7 fl oz/50 ml - travel size
8.5 fl oz/250 ml
33.8 fl oz/1 liter
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AWARD WINNER

be curly advanced™ coil definer gel

(195)

Protects coils and tight curls from frizz in high humidity, defines and adds shine.

$36.00

8.8 fl oz/250 ml

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botanical repair™ purple toning shampoo

(226)

Strengthens hair, cleanses, and brightens your blonde by neutralizing brassy tones

$39.00

6.7 fl oz/200 ml

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botanical repair™ bond-building styling creme

(199)

Creates hold, repairs hair and builds bonds while styling.
$38.00
1.4 fl oz/40 ml - travel size
5 fl oz/150 ml
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brilliant™ damage control™

(939)

Protects from thermal damage and breakage.

$34.00

8.5 fl oz/250 ml

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smooth infusion™ perfect blow dry

(893)

Anti-humidity, heat-activated blowout spray transforms and protects.
$37.00
6.7 fl oz/200 ml
1.7 fl oz/50 ml - travel size
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smooth infusion™ anti-frizz conditioner

(308)

Smoothing conditioner moisturizes, detangles, and fights frizz.
$36.00
6.7 fl oz/200 ml
1.4 fl oz/40 ml - travel size
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witch hazel hair spray

(320)

Adds light hold, reduces static and eliminates flyaways for all hair types.

$30.00

8.5 fl oz/250 ml

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damage remedy™ restructuring conditioner

(1030)

Helps repair and strengthen hair.

$47.00

6.7 fl oz/200 ml

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invati ultra advanced™ exfoliating shampoo – rich

(213)

Gently exfoliates and purifies the follicles. For medium to thick thinning hair.
$39.00
1.7 fl oz/50 ml - travel size
6.7 fl oz/200 ml
33.8 fl oz/1 liter
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blue malva color conditioner for silver and blonde tones

(556)

Enhances blonde or grey hair.

$36.00

8.5 fl oz/250 ml

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scalp solutions balancing shampoo

(455)

Gentle shampoo instantly removes pollution and build-up from hair and scalp.
$39.00
1.7 fl oz/50 ml - travel size
6.7 fl oz/200 ml
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aveda men pure-formance™ shampoo

(277)

Cleanses and moisturizes hair.

$32.00

10 fl oz/300 ml

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control paste™ for texture and pliable hold

(448)

Creates texture with medium, pliable hold.

$36.00

2.5 fl oz/75 ml

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brilliant™ shampoo for softness, shine and deep cleansing

(605)

Restores softness and shine.

$32.00

8.5 fl oz/250 ml

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smooth infusion™ perfectly sleek™ styling cream

(406)

Anti-frizz heat styling cream transforms, protects and enhances shine.
$37.00
5 fl oz/150 ml
1.4 fl oz/40 ml - travel size
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aveda wooden mini paddle brush

(69)

Mini paddle brush for styling on the go.

$26.00

brush

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texture tonic definition spray

(253)

Define and enhance natural texture, create piecey definition.

$32.00

4.2 fl oz/125 ml

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brilliant™ conditioner for detangling and shine

(663)

Detangles, restores softness and shine.

$36.00

6.7 fl oz/200 ml

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aveda wooden paddle brush

(720)

Hold brush vertically to detangle and hold brush horizontally to smooth.

$34.00

brush

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smooth infusion™ anti-frizz shampoo

(477)

Smoothing shampoo gently cleanses and fights frizz.
$32.00
1.7 fl oz/50 ml - travel size
6.7 fl oz/200 ml
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aveda men pure-formance™ grooming cream

(97)

Medium hold, definition and moisture.

$35.00

4.2 fl oz/125 ml

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heat relief™ thermal protector & conditioning mist

(67)

A blend of certified organic jojoba and sunflower oils helps condition and detangle hair.

$40.00

3.4 fl oz/100 ml

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AWARD WINNER

invati ultra advanced™ fortifying leave-in treatment

(1925)

Strengthens and detangles fragile, thinning hair to help reduce breakage.
$47.00
0.85 fl oz/25ml - travel size
3.4 fl oz/100 ml
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invati ultra advanced™ thickening conditioner – rich

(192)

Nourishes, strengthens and instantly thickens medium to thick thinning hair.
$47.00
33.8 fl oz/1 liter
1.3 fl oz/40 ml - travel size
6.7 fl oz/200 ml
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flax seed aloe strong hold sculpturing gel

(239)

Adds strong hold, volume and shine to medium to coarse hair.

$30.00

8.5 fl oz/250 ml

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pure abundance™ volumizing conditioning rinse

(248)

Lightweight volumizing conditioner for fine hair.

$36.00

5 fl oz/150 ml

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botanical repair™ intensive strengthening masque: rich

(1742)

Intensely repairs and strengthens hair instantly.
$74.00
.85 fl oz/25 ml - travel size
6.7 fl oz/200 ml
15.4 fl oz/450 ml
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damage remedy™ restructuring shampoo

(759)

Helps repair hair and strengthen hair.

$39.00

8.5 fl oz/250 ml

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NEW

pure abundance™ volumizing style-prep

(232)

Lightweight volumizing prep spray for fine hair.

$36.00

3.4 fl oz/100 ml

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brilliant™ humectant pomade

(302)

Moisturizes and defines coarse hair.

$35.00

2.6 fl oz/75 ml

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Nutriplenish™ Daily Moisturizing Treatment

(36)

Rich leave-in instantly hydrates, detangles, and protects medium – thick hair.
$47.00
5 fl oz/150 ml
1.4 fl oz/40 ml - travel size
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aveda men pure-formance™ thickening paste

(41)

Instantly thickens hair.

$35.00

2.5 fl oz/75 ml

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AWARD WINNER

scalp solutions exfoliating scalp treatment

(244)

Scalp exfoliator removes excess sebum and buildup.
$53.00
.85 fl oz/25 ml - travel size
5 fl oz/150 ml
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brilliant™ anti-humectant pomade

(313)

Repels humidity, adds shine.

$34.00

2.6 fl oz/75 ml

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aveda men pure-formance™ firm hold gel

(72)

Maximum hold, definition and shine.

$34.00

5 fl oz/150 ml

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botanical repair™ intensive strengthening masque: light

(47)

Intensely repairs and strengthens hair instantly.
$55.00
.85 fl oz/25 ml - travel size
5 fl oz/150 ml
11.8 fl oz/350 ml
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Nutriplenish™ Styling Treatment Foam

(656)

Soft-hold styling foam rich in nutrients that condition medium – thick hair.

$38.00

6.7 fl oz/200 ml

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AWARD WINNER

scalp solutions overnight scalp renewal serum

(859)

Scalp serum improves scalp hydration and barrier strength overnight.

$56.00

1.7 fl oz/50 ml

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dry remedy™ daily moisturizing oil

(621)

Instantly moisturizes dry hair and ends.

$52.00

1 fl oz/30 ml

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color control rich shampoo

(649)

Plant-powered shampoo protects color for up to 8 weeks^*. Ideal for medium to thick hair types.

^*Ex vivo testing on tresses washed 24 times.
$32.00
1.7 oz /50 ml - travel size
6.7 fl oz/200 ml
33.8 fl oz/1 liter
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scalp solutions replenishing conditioner

(229)

Replenishes, hydrates and softens hair and scalp.

$47.00

6.7 fl oz/200 ml

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aveda men pure-formance™ conditioner

(122)

Conditions hair and adds shine.

$36.00

10 fl oz/300 ml

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AWARD WINNER

be curly advanced™ co-wash

(200)

Conditions and gently cleanses curls and coils between wash days without stripping.

$50.00

11.8 fl oz/350 ml

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color control leave-in treatment: light

(145)

Leave-in color protection up to 12 weeks^*. Ideal for fine to medium hair types.
^*Ex vivo testing. Hair washed with non-conditioning shampoo and leave-in treatment 36 times vs untreated hair.
$36.00
1 fl oz/30 ml - travel size
5 fl oz/150 ml
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light elements™ defining whip™ creamy hair wax for texture and medium hold

(234)

Creates weightless texture with medium hold for all hair types.

$34.00

4.2 fl oz/125 ml

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shampure composition oil™ aromatic oil for body and scalp

(217)

Calming aromatic oil for body, bath and scalp.

$40.00

1.7 fl oz/50 ml

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be curly advanced™ intensive curl perfecting masque

(203)

Smooths, deeply conditions and adds shine to curls, coils and waves.
$65.00
6.7 fl oz/200 ml
.85 fl oz/25 ml - travel size
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cherry almond softening leave-in conditioner

(113)

Instantly leaves hair feeling silky, smooth and touchable.

$32.00

6.7 fl oz/200 ml

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botanical repair™ strengthening overnight serum

(1635)

Bond-building repair and split end treatment works while you sleep.
$56.00
1 fl oz/30 ml - travel size
3.4 fl oz/100 ml
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speed of light™ blow dry accelerator spray

(149)

Reduces blow dry time and breakage.

$40.00

6.7 fl oz/200 ml

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Nutriplenish™ Treatment Masque Deep Moisture

(354)

Rich masque intensely hydrates hair with nutrient-infused moisture.
$74.00
.85 fl oz/25 ml - travel size
6.7 fl oz/200 ml
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brilliant™ universal styling creme

(247)

Definition, moisture and shine.

$31.00

5 fl oz/150 ml

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beautifying composition oil™ skin nourishing oil for body and scalp

(287)

Aromatic, uplifting oil for body, bath and scalp.

$40.00

1.7 fl oz/50 ml

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BEST SELLER

invati ultra advanced™ light system for thinning hair

(5)

4-step system for fine to medium thinning hair featuring our breakthrough follicle vitality complex.

$184.00

set ($205 value)

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damage remedy™ intensive restructuring treatment

(995)

Treatment to repair damaged hair.

$55.00

5 fl oz/150 ml

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aveda men pure-formance™ pomade

(74)

Strong hold and high shine.

$34.00

2.5 fl oz/75 ml

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AWARD WINNER

botanical repair™ bond-building flash treatment

(208)

In-shower rinse strengthens, smooths and adds shine in 10 seconds.

$56.00

5 fl oz/150 ml

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sun care hair and body cleanser

(310)

Removes chlorine, salt and build-up.

$32.00

8.5 fl oz/250 ml

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light elements™ texturizing creme

(152)

Creates weightless texture with light hold for all hair types.

$34.00

2.5 fl oz/75 ml

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scalp solutions refreshing protective mist

(219)

Refreshes and provides all day scalp protection.

$53.00

3.4 fl oz/100 ml

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Nutriplenish™ Treatment Masque Light Moisture

(341)

Lightweight masque intensely hydrates without weighing hair down.
$55.00
.85 fl oz/25 ml - travel size
5 fl oz/150 ml
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Nutriplenish™ Multi-Use Hair Oil

(109)

Concentrated oil blend that offers customizable hair hydration and shine.

$52.00

1 fl oz/30 ml

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stress-fix composition oil™ for body and scalp

(103)

Nourishing oil for body, bath and scalp with stress-relieving aroma.

$40.00

1.7 fl oz/50ml

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scalp solutions hydrating scalp & hair masque

(207)

Provides soothing scalp hydration and adds shine to hair.

$56.00

5 fl oz/150 ml

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botanical repair™ bond-building pre-shampoo treatment

(208)

Pre-shampoo treatment to strengthen and repair hair before cleansing.

$56.00

5 fl oz/150 ml

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nutriplenish™ replenishing overnight serum

(219)

Overnight hair treatment increases hydration by 2x in one night.^*
^*Laboratory testing on tresses

$56.00

3.4 oz/100 ml

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scalp solutions stimulating scalp massager

(8)

Scalp massager exfoliates and stimulates the scalp.

$33.00

massager

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color control leave-in treatment: rich

(107)

Leave-in color protection up to 12 weeks^*. Ideal for medium to thick hair types.

^*Ex vivo testing. Hair washed with non-conditioning shampoo and leave-in treatment 36 times vs untreated hair

$36.00

3.4 fl oz/100 ml

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aveda men pure-formance™ liquid pomade

(48)

Moderate hold, moisture and shine.

$34.00

6.7 fl oz/200 ml

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invati ultra advanced™ rich system for thinning hair

(0)

4-step system for medium to thick thinning hair featuring our breakthrough follicle vitality complex.

$184.00

set ($205 value)

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BEST SELLER

aveda men pure-formance™ grooming clay

(760)

Strong hold, texture and matte finish.

$34.00

2.5 fl oz/75 ml
Temporarily out of stock
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BEST SELLER

shampowder™ dry shampoo

(70)

Absorb excess oil, impurities and sweat with plant powders.

$37.00

2 fl oz/56 g
Temporarily out of stock
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brilliant™ retexturing gel for hold and shine

(274)

Medium hold, boosts shine.

$31.00

5 fl oz/150 ml
Temporarily out of stock
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sun care protective hair veil UV Defense

(100)

Water-resistant UV defense mist.

$40.00

3.4 fl oz/100 ml
Temporarily out of stock
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Frequently Asked Questions

The best hair care products are those tailored to your specific hair type, texture, and concerns. Whether you have dry hair, fine hair, curly hair, color-treated hair, or thinning hair, choosing targeted hair care products helps improve manageability, shine, and overall hair health.

Our vegan hair care collection is designed to address specific hair needs:

• Dry Hair: Nutriplenish™ Shampoo & Conditioner deeply hydrate with superfood ingredients.
• Damaged Hair: Botanical Repair™ Strengthening Shampoo & Conditioner help build hair bonds.
• Fine Hair: Invati Ultra Advanced™ Thickening Foam supports fuller-looking hair.
• Curly Hair: Be Curly Advanced™ enhances natural curl definition and reduces frizz.
• Color-treated Hair: Color Control™ Shampoo helps protect vibrancy.

With products crafted with plant-powered performance, you never have to compromise between results and care.
Choosing the right styling products depends on your specific goals—volume, hold, texture, shine, or smoothness.

Here’s a simple guide to selecting high performance styling products:

• Volume: Phomollient™ Styling Foam adds lightweight lift.
• Smoothness and Shine: Miraculous Oil High-Shine Hair Concentrate delivers instant shine and smoothness.
• Texture: Texture Tonic™ creates effortless waves.
• Strong hold: Control Force™ Firm Hold Hair Spray offers long-lasting holds.

The best styling products support your hair’s health while helping you achieve your desired look.
Using your hair products in the correct order helps maximize results.

1. Scalp Treatment (if needed) – Start with a scalp treatment before shampooing to help remove buildup and create a balanced foundation.
2. Shampoo – Cleanse with a shampoo suited to your hair type, whether you need hydration, repair, or color protection.
3. Conditioner – Apply from mid-lengths to ends to hydrate, smooth, and detangle.
4. Treatment Mask (1–2x per week) – Swap in a strengthening or moisturizing masque after shampooing for deeper care.
5. Pre Stylers and Heat Protectant – Apply to damp hair to help protect, strengthen, or prep for styling.
6. Styling Products – Layer styling products based on your desired look (volume, smoothness, curls, or hold), applying lighter formulas before heavier ones.
7. Finishing Product – Lock in your style with a hairspray or finishing mist.

Start your routine with hair care products to cleanse, nourish, and protect. Styling products come next to shape and define your look. Using the right order ensures your hair care and styling products work together for healthy-looking, beautifully styled hair.
1. Cleanse with a shampoo suited to your scalp and hair type.
2. Condition to restore moisture and smoothness.
3. Use a weekly treatment like Botanical Repair™ Intensive Strengthening Masque.
4. Apply a leave-in conditioner or heat protectant before styling.
5. Minimize heat damage and avoid over-washing.

Healthy hair starts at the scalp. Scalp Solutions™ Exfoliating Scalp Treatment helps remove buildup and supports a balanced foundation for stronger-looking hair. Building a routine with high-performance hair care products helps ensure long-term results and healthier-looking strands over time.

Frequently Asked Questions

The best hair care products are those tailored to your specific hair type, texture, and concerns. Whether you have dry hair, fine hair, curly hair, color-treated hair, or thinning hair, choosing targeted hair care products helps improve manageability, shine, and overall hair health.

Our vegan hair care collection is designed to address specific hair needs:

• Dry Hair: Nutriplenish™ Shampoo & Conditioner deeply hydrate with superfood ingredients.
• Damaged Hair: Botanical Repair™ Strengthening Shampoo & Conditioner help build hair bonds.
• Fine Hair: Invati Ultra Advanced™ Thickening Foam supports fuller-looking hair.
• Curly Hair: Be Curly Advanced™ enhances natural curl definition and reduces frizz.
• Color-treated Hair: Color Control™ Shampoo helps protect vibrancy.

With products crafted with plant-powered performance, you never have to compromise between results and care.
Choosing the right styling products depends on your specific goals—volume, hold, texture, shine, or smoothness.

Here’s a simple guide to selecting high performance styling products:

• Volume: Phomollient™ Styling Foam adds lightweight lift.
• Smoothness and Shine: Miraculous Oil High-Shine Hair Concentrate delivers instant shine and smoothness.
• Texture: Texture Tonic™ creates effortless waves.
• Strong hold: Control Force™ Firm Hold Hair Spray offers long-lasting holds.

The best styling products support your hair’s health while helping you achieve your desired look.
Using your hair products in the correct order helps maximize results.

1. Scalp Treatment (if needed) – Start with a scalp treatment before shampooing to help remove buildup and create a balanced foundation.
2. Shampoo – Cleanse with a shampoo suited to your hair type, whether you need hydration, repair, or color protection.
3. Conditioner – Apply from mid-lengths to ends to hydrate, smooth, and detangle.
4. Treatment Mask (1–2x per week) – Swap in a strengthening or moisturizing masque after shampooing for deeper care.
5. Pre Stylers and Heat Protectant – Apply to damp hair to help protect, strengthen, or prep for styling.
6. Styling Products – Layer styling products based on your desired look (volume, smoothness, curls, or hold), applying lighter formulas before heavier ones.
7. Finishing Product – Lock in your style with a hairspray or finishing mist.

Start your routine with hair care products to cleanse, nourish, and protect. Styling products come next to shape and define your look. Using the right order ensures your hair care and styling products work together for healthy-looking, beautifully styled hair.
1. Cleanse with a shampoo suited to your scalp and hair type.
2. Condition to restore moisture and smoothness.
3. Use a weekly treatment like Botanical Repair™ Intensive Strengthening Masque.
4. Apply a leave-in conditioner or heat protectant before styling.
5. Minimize heat damage and avoid over-washing.

Healthy hair starts at the scalp. Scalp Solutions™ Exfoliating Scalp Treatment helps remove buildup and supports a balanced foundation for stronger-looking hair. Building a routine with high-performance hair care products helps ensure long-term results and healthier-looking strands over time.

SHOP ALL HAIR CARE & STYLING PRODUCTS

SHOP ALL HAIR CARE & STYLING PRODUCTS

rosemary mint purifying shampoo

shampure™ nurturing shampoo

be curly advanced™ curl enhancer cream

phomollient™ styling foam for hair volume

shampure™ nurturing conditioner

air control™ light hold hair spray

rosemary mint weightless conditioner

thickening tonic styling spray

volumizing tonic™ volume styling spray

invati ultra advanced™ exfoliating shampoo – light

invati ultra advanced™ thickening foam

botanical repair™ strengthening shampoo

miraculous oil high-shine hair concentrate

botanical repair™ strengthening conditioner

Nutriplenish™ Leave-In Conditioner

invati ultra advanced™ thickening conditioner – light

cherry almond softening conditioner

be curly advanced™ conditioner

be curly advanced™ shampoo

control force™ firm hold hair spray

pure abundance™ volumizing shampoo

color control light shampoo

smooth infusion™ style-prep smoother™

brilliant™ medium hold hair spray

color control conditioner to help fight color fade

invati ultra advanced™ revitalizing scalp serum

Nutriplenish™ Conditioner Deep Moisture

botanical repair™ strengthening leave-in treatment

confixor™ liquid gel for medium hold

abundant blowout all-over volumizing spray

be curly advanced™ curl perfecting primer

Nutriplenish™ Shampoo Deep Moisture

firmata™ firm hold hair spray

damage remedy™ daily hair repair leave in treatment

sap moss™ weightless hydration conditioner

sap moss™ weightless hydration shampoo

nutriplenish™ curl gelée for shine and definition

Nutriplenish™ Shampoo Light Moisture

blue malva color shampoo for silver and blonde tones

Nutriplenish™ Conditioner Light Moisture

be curly advanced™ coil definer gel

botanical repair™ purple toning shampoo

botanical repair™ bond-building styling creme

brilliant™ damage control™

smooth infusion™ perfect blow dry

smooth infusion™ anti-frizz conditioner

witch hazel hair spray

damage remedy™ restructuring conditioner

invati ultra advanced™ exfoliating shampoo – rich

blue malva color conditioner for silver and blonde tones

scalp solutions balancing shampoo

aveda men pure-formance™ shampoo

control paste™ for texture and pliable hold

brilliant™ shampoo for softness, shine and deep cleansing

smooth infusion™ perfectly sleek™ styling cream

aveda wooden mini paddle brush

texture tonic definition spray

brilliant™ conditioner for detangling and shine

aveda wooden paddle brush

smooth infusion™ anti-frizz shampoo

aveda men pure-formance™ grooming cream

heat relief™ thermal protector & conditioning mist

invati ultra advanced™ fortifying leave-in treatment

invati ultra advanced™ thickening conditioner – rich

flax seed aloe strong hold sculpturing gel

pure abundance™ volumizing conditioning rinse

botanical repair™ intensive strengthening masque: rich

damage remedy™ restructuring shampoo

pure abundance™ volumizing style-prep

brilliant™ humectant pomade

Nutriplenish™ Daily Moisturizing Treatment

aveda men pure-formance™ thickening paste

scalp solutions exfoliating scalp treatment

brilliant™ anti-humectant pomade

aveda men pure-formance™ firm hold gel

botanical repair™ intensive strengthening masque: light

Nutriplenish™ Styling Treatment Foam

scalp solutions overnight scalp renewal serum