Aveda Reward Program

formerly Pure Privilege

Ready to get rewarded? Become a member
for a one-time $10 enrollment fee.*

*Our terms and conditions have changed. View terms & conditions of the AVEDA PLUS REWARDS program, or see our FAQs.

Pure Privilege^SM is now
Aveda Plus Rewards

Ready to get rewarded?
Become a member for a one-time $10 enrollment fee.^*

^*Our terms and conditions have changed.
View terms & conditions of the AVEDA PLUS REWARDS program, or see our FAQs.

Get rewarded

Visit a participating Aveda Plus rewards store or salon and earn points with every Aveda product purchase.