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Discover high-performance hair color

Why Aveda color?

Feel good about what's on your head.
93% naturally derived.* Vegan.
Fade resistant.
Conditions, with radiant shine.
Customized just for you.

*From plants, non-petroleum minerals or water.

Learn more about botanical repair professional treatments

botanical repairā„¢
professional treatments

Learn more about our botanical repair professional treatments that instantly transform dry, damaged hair into stronger, softer, visibly smoother and shinier hair in just one treatment at your local salon. 



FEEL THE DIFFERENCE
AVEDA CAN MAKE IN YOUR LIFE

Experience a salon near you.

THE SALON EXPERIENCE

It's more than just a haircut—it's an experience.
Our salons are a center of transformation and
care you'll only find at Aveda. 

VIRTUAL TRY-ON

Find your new shade

Virtually explore new hair colors with our
65 shades so you can find your new look.

LEARN THE AVEDA WAY

Students learn innovative new techniques and modern methods
at our beauty schools, while still honoring the Earth and environment.
Guests enjoy services performed by supervised students.

Care for the salon and spas that care for you

Care for the salon and spas
that care for you

Salon/spas provide a sense of community, relaxation, and belonging because they have heart. The heart of Aveda's community are the independently owned salon/spas, which is why we are supporting The Salon & Spa Relief Fund* with a $600,000 donation.

      *The Salon & Spa Relief Fund is a US non-profit organization established to help salon and spa owners and their employees rebuild their lives and businesses.