Aveda | Limited Time Only: Members Earn 2x Points on Purchases

Join our Aveda Plus loyalty program and earn exclusive rewards

Aveda+ Rewards

2X points on purchases

Not a member? Join and earn 3X points on your
first purchase + free shipping.^*

*Offer valid July 10 - 20, 2025 online, in stores and at participating salons/spas. No code needed.

100% VEGAN • LEAPING BUNNY APPROVED • B CORP CERTIFIED

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NEW MIRACULOUS OIL

A miracle in every drop

A precious concentrate that effortlessly wraps hair in 195% more shine.* Infused with botanical oils from tradition-rich lands.

*Ex vivo testing on tresses versus unwashed hair.

Best for your unique hair type

100% vegan products designed to enhance your hair's natural beauty.

Hair Color as limitless as you

Infinite color possibilities. Expert artistry. Always 100% vegan.

Get points for every product purchase.

Auto Replenishment

Subscriber to your favorite products and we will ship on the schedule you choose.

Buy Online, Get it Today

Your comfort is our number one priority. We make it easy for you to get your essentials safety, quickly and efficiently.

Buy Now, Pay Later

Buy now and pay in four installments on orders over $35 with Afterpay. Now accepting Afterpay in store & online.

The Art and Science of Pure Flower and Plant Essences

Cruelty-free, leaping bunny approved

100% vegan, naturally derived high-performance formulas.

Pioneer in sustainability

First beauty company to use 100% PCR resin in bottles and jars.

Care for the people and planet

Over $71M raised for non-profit clean water projects, including global partner charity: water, to protect clean water access.