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nutriplenish hair care

Instantly hydrating hair treatments, powered by superfoods


100% vegan formulas nourish and restore softness to dry hair. 94% naturally derived.*

**From plants, non-petroleum minerals or water. Nutriplenish is 94% naturally derived on average per ISO standards.

Wondering which shampoo and conditioner are right for your hair?

Want nourishing hydration that's right for you?

Shop Nutriplenish Light

Light moisture
Fast-absorbing with lightweight oils.  

Shop Nutriplenish Deep

Deep moisture
Rich & decadent with 50% more butters  

nutriplenish treatment masques - nutrient-powered hydration for all hair types and textures.

nutrient-powered hair masques.
4x more hydration,* instantly.

nutriplenish treatment masques: light or deep moistures
96% naturally derived,** cruelty free and vegan.

*Four times the hydration of untreated hair. **From plants, non-petroleum minerals or water. Nutriplenish treatment masques are 96% naturally derived on average per IOS standards.

Which nutriplenish treatment masque is best for you?

Shop nutriplenish treatment masque: light moisture

light moisture masque
• Ultra-light gel cream hydrates without weighing hair down. 
• Ideal for fine to medium hair, all textures.

Shop nutriplenish treatment masque: deep moisture

deep moisture masque
• Decadent cream restores moisture to even the driest hair.
• Ideal for medium to thick hair, all textures.
• 2.5X more butters and oils than light moisture masque.

Customize your hair care - take Aveda's Hair & Scalp Check Quiz


Hair & Scalp Check

By understanding your unique hair needs we can provide a custom set of recommended products, styling demos, and salon services for your next appointment.

Aveda is 100% vegan. Now and forever.

100% Vegan. Now and forever.

Superfood-infused hydration

Lush, visibly healthy hair is the result of nutrient-powered superfood ingredients with hydration.

Try a discovery set

Purchase a botanical repair, nutriplenish, or invati advanced trial set and receive the price of that set off of your first purchase of the full-size set.
no code required.

nutriplenish on the aveda blog

Get to know nutriplenish

How to hydrate for your hair type