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shampure<span class="trade">&trade;</span> aromatic essentials

shampure aromatic essentials

Nourish, cleanse and calm the senses with shampure aromatic essentials. Limited-edition set features shampure nurturing shampoo, conditioner, and limited-edition shampure pure-fume mist infused with our signature shampure calming aroma with 25 pure flower and plant essences. Packaged in an exquisite, reusable box, created with sustainability in mind, featuring limited-edition Aveda x 3.1 Phillip Lim design.
FREE FROM: Silicone, Parabens, Gluten, Synthetic Fragrance, Mineral Oil, Petrolatum, Formaldehyde & Animal Ingredients
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gift set ($58 value)
gift set ($58 value)
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shampure aromatic essentials
A celebration of calm. Nourish, cleanse and calm the senses with shampure aromatic essentials.
Set contains shampure nurturing shampoo 50 ml/1.7 fl oz, shampure nurturing conditioner 50 ml/1.7 fl oz, and limited-edition shampure pure-fume mist 100 ml/3.4 fl oz.

• 96% naturally derived* silicone-free shampoo—with Abyssinian oil—gently cleanses and provides weightless, long-lasting nourishment.
• 98% naturally derived* silicone-free conditioner—with Absyssinian oil—instantly detangles, adds shine and provides weightless, long-lasting nourishment.
• Limited-edition shampure™ pure-fume mist nourishes skin and calms the senses with essences of certified organic lavender, petitgrain and ylang-ylang.
• Packaged in an exquisite, reusable box, created with sustainability in mind, featuring limited-edition Aveda x 3.1 Phillip Lim design.

Aveda’s own pure-fume aroma with certified organic lavender, petitgrain, ylang-ylang and other pure flower and plant essences.

FREE FROM:
Silicone
Parabens
Gluten
Synthetic Fragrance
Mineral Oil
Petrolatum
Formaldehyde & Animal Ingredients

*From plants, non-petroleum minerals or water, using ISO standard.

Aveda is a cruelty-free brand. We do not conduct animal testing and never ask others to do so on our behalf.

USAGE

shampure nurturing shampoo:
Massage into wet hair. Rinse. Follow with shampure™ nurturing conditioner.

shampure nurturing conditioner:
Massage into wet hair after shampooing with shampure™ nurturing shampoo. Rinse.

limited-edition shampure pure-fume mist:
Spray on any time to experience our calming aroma.

INGREDIENTS

Ingredients: Alcohol Denat., Cetearyl Isononanoate, Coco-Caprylate/Caprate, Fragrance (Parfum), Farnesol, Eugenol, Linalool, Benzyl Salicylate, Citronellol, Citral, Limonene, Benzyl Benzoate, Coumarin, Geraniol, Cinnamyl Alcohol, Helianthus Annuus (Sunflower) Seed Oil, Tocopherol Rds Product Name: Shampure Conditioner 2.0 Division: Av (Aveda)Ingredients: Water\Aqua\Eau, Cetearyl Alcohol, Propanediol, Behentrimonium Methosulfate, Crambe Abyssinica (Abyssinian) Seed Oil, Cocos Nucifera (Coconut) Oil, Butyrospermum Parkii (Shea Butter), Lactic Acid, Caprylyl Glycol, Stearamidopropyl Dimethylamine, Fragrance (Parfum), Linalool, Geraniol, Citronellol, Benzyl Benzoate, Limonene, Phenoxyethanol, Potassium Sorbate Rds Product Name: Shampure Shampoo 2.0 Division: Av (Aveda)Ingredients: Water\Aqua\Eau, Ammonium Lauryl Sulfate, Cocamide Mipa, Propanediol, Babassuamidopropyl Betaine, Crambe Abyssinica (Abyssinian) Seed Oil, Bixa Orellana (Annatto) Seed Extract, Glycerin, Peg-60 Almond Glycerides, Polysorbate 80, Polyquaternium-10, Sodium Chloride, Citric Acid, Fragrance (Parfum), Linalool, Geraniol, Citronellol, Benzyl Benzoate, Limonene, Sodium Phytate, Benzoic Acid, Phenoxyethanol, Potassium Sorbate, Sodium Benzoate, Annatto (Ci 75120) <ILN43498, 44970, 45473>
Please be aware that ingredient lists may change or vary from time to time. Please refer to the ingredient list on the product package you receive for the most up to date list of ingredients.

RESPONSIBLE PACKAGING

Gift set box and sleeve are made with 100% recycled fiber. Products are wrapped in 100% post-consumer recycled (PCR) tissue paper. Use your box as a keepsake.
shampure nurturing shampoo: 100% post-consumer HDPE. Please recycle.
shampure nurturing conditioner: 100% post-consumer HDPE. Please recycle.
shampure pure-fume mist: 100% post-consumer PET bottle.

RESPONSIBLE MANUFACTURING

First beauty company manufacturing with 100% wind power in our primary facility. Learn more about our wind energy purchases and offsets here.
DETAILS
A celebration of calm. Nourish, cleanse and calm the senses with shampure aromatic essentials.
Set contains shampure nurturing shampoo 50 ml/1.7 fl oz, shampure nurturing conditioner 50 ml/1.7 fl oz, and limited-edition shampure pure-fume mist 100 ml/3.4 fl oz.

• 96% naturally derived* silicone-free shampoo—with Abyssinian oil—gently cleanses and provides weightless, long-lasting nourishment.
• 98% naturally derived* silicone-free conditioner—with Absyssinian oil—instantly detangles, adds shine and provides weightless, long-lasting nourishment.
• Limited-edition shampure™ pure-fume mist nourishes skin and calms the senses with essences of certified organic lavender, petitgrain and ylang-ylang.
• Packaged in an exquisite, reusable box, created with sustainability in mind, featuring limited-edition Aveda x 3.1 Phillip Lim design.

Aveda’s own pure-fume aroma with certified organic lavender, petitgrain, ylang-ylang and other pure flower and plant essences.

FREE FROM:
Silicone
Parabens
Gluten
Synthetic Fragrance
Mineral Oil
Petrolatum
Formaldehyde & Animal Ingredients

*From plants, non-petroleum minerals or water, using ISO standard.

Aveda is a cruelty-free brand. We do not conduct animal testing and never ask others to do so on our behalf.
USAGE
shampure nurturing shampoo:
Massage into wet hair. Rinse. Follow with shampure™ nurturing conditioner.

shampure nurturing conditioner:
Massage into wet hair after shampooing with shampure™ nurturing shampoo. Rinse.

limited-edition shampure pure-fume mist:
Spray on any time to experience our calming aroma.

INGREDIENTS
Ingredients: Alcohol Denat., Cetearyl Isononanoate, Coco-Caprylate/Caprate, Fragrance (Parfum), Farnesol, Eugenol, Linalool, Benzyl Salicylate, Citronellol, Citral, Limonene, Benzyl Benzoate, Coumarin, Geraniol, Cinnamyl Alcohol, Helianthus Annuus (Sunflower) Seed Oil, Tocopherol Rds Product Name: Shampure Conditioner 2.0 Division: Av (Aveda)Ingredients: Water\Aqua\Eau, Cetearyl Alcohol, Propanediol, Behentrimonium Methosulfate, Crambe Abyssinica (Abyssinian) Seed Oil, Cocos Nucifera (Coconut) Oil, Butyrospermum Parkii (Shea Butter), Lactic Acid, Caprylyl Glycol, Stearamidopropyl Dimethylamine, Fragrance (Parfum), Linalool, Geraniol, Citronellol, Benzyl Benzoate, Limonene, Phenoxyethanol, Potassium Sorbate Rds Product Name: Shampure Shampoo 2.0 Division: Av (Aveda)Ingredients: Water\Aqua\Eau, Ammonium Lauryl Sulfate, Cocamide Mipa, Propanediol, Babassuamidopropyl Betaine, Crambe Abyssinica (Abyssinian) Seed Oil, Bixa Orellana (Annatto) Seed Extract, Glycerin, Peg-60 Almond Glycerides, Polysorbate 80, Polyquaternium-10, Sodium Chloride, Citric Acid, Fragrance (Parfum), Linalool, Geraniol, Citronellol, Benzyl Benzoate, Limonene, Sodium Phytate, Benzoic Acid, Phenoxyethanol, Potassium Sorbate, Sodium Benzoate, Annatto (Ci 75120) <ILN43498, 44970, 45473>
Please be aware that ingredient lists may change or vary from time to time. Please refer to the ingredient list on the product package you receive for the most up to date list of ingredients.
RESPONSIBLE PACKAGING
Gift set box and sleeve are made with 100% recycled fiber. Products are wrapped in 100% post-consumer recycled (PCR) tissue paper. Use your box as a keepsake.
shampure nurturing shampoo: 100% post-consumer HDPE. Please recycle.
shampure nurturing conditioner: 100% post-consumer HDPE. Please recycle.
shampure pure-fume mist: 100% post-consumer PET bottle.
RESPONSIBLE MANUFACTURING
First beauty company manufacturing with 100% wind power in our primary facility. Learn more about our wind energy purchases and offsets here.


THE AVEDA MISSION

Plant infused. Sustainability at heart.

Aveda is 100% vegan, cruelty-free, wind & solar powered manufacturing, pioneer in 100% PCR bottles & 90% naturally derived hair

1Product manufacturing is powered by Aveda’s solar array and/or wind energy through renewable energy credits and carbon offsets. Striving to achieve a Silver Zero Waste to Landfill certification using the UL scheme by end of 2021 at our primary manufacturing facility. 285%+ of our skincare & hair styling PET bottles & jars contain 100% Post-Consumer Recycled plastic. Aveda was the first beauty company to use 100% post-consumer recycled PET packaging. 3Hair care is 90% naturally derived on average using the ISO standard. From plants, non-petroleum minerals or water.

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