Hello Curls
Farewell Frizz
be curly™
Within every moment of caring for your curls, there's a chance to embrace every part of you.
Curly girl summer
Now is the perfect time to embrace your natural curls! Discover our curly girl routine that'll define wavy or curly hair, and discover more about our can't-live-without be curly™ collection.
STEP 1: shampoo
Begin with be curly™ shampoo or co-wash. To use: For shampoo, massage inot hair and rinse. For co-wash, apply a generous amount into wet hair from mid-length to ends, then work toward the roots. Massage into your scalp, make sure you've covered your curls completely, then rinse. Repeat if needed.
STEP 2: conditioner
Next, grab be curly™ conditioner. To use: Massage conditioner into wet hair after shampooing and rinse.
STEP 3: define
Lastly, intensify your curls with be curly™ curl enhancer. To use: Apply a small amount from mid-lengths to ends. Use your fingers to detangle curls and apply product all the way through hair. Air dry and go!
Let's hear it
for the curls!
Discover major hair inspiration and coily, curly, wavy looks we love. Show us your curls by tagging #BeCurly and mention @aveda in your photos.
BE CURLY™ IS TOP RATED FOR A REASON
Don't take our word for it, here are some of our favorite reviews
PERFECT FOR CURLY HAIR
Loved the smell and left my hair soft and curly with no frizz.
- Jniferg from Martinsville, VA
LEARNED TO EMBRACE MY NATURAL HAIR
After I started using this product I now let my hair do its own thing.
It keeps the frizzies at bay and my naturally wavy curls defined and shining.
- Regina from Raleigh, NC
LIVING AVEDA BLOG | NOVEMBER 8, 2018
WHY YOU NEED
TO TRY AVEDA'S
CURL CARE PRODUCTS
GIVE YOUR CURLS, WAVES AND COILS
THE INTENSITY THEY WERE BORN FOR
STYLE WITH
BE CURLY™
94% naturally derived*
1: Control frizz with style-prep™
2: Intensify your curls with curl enhancer
3: Hold your curls all day long with curl enhancing hair spray
*From plants, non-petroleum minerals or water.
#BECURLY
Share your pics with the world, and you could appear right here!
Simply tag yours with #BeCurly and mention @aveda for a chance to be featured.