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100% vegan • leaping bunny approved • B Corp certified
3-steps to your perfect blow-dry with smooth infusion™
Whether your goal is the coveted glass hair look or a smoother, sleeker blow-dry, proper prep is key to a professional finish. For a perfectly poised blow-dry, follow our easy, 3-step blow-dry routine with 100% vegan, silicone-free smooth infusion™.
It’s all in the prep
The foundation to creating your perfect blow-dry at home starts with your shampoo and conditioner.
STEP 1: The first step to creating a smooth, shiny look: cleanse with our smooth infusion™ anti-frizz shampoo. Our botanical smoothing oil blend, smooths and conditions the hair cuticles for softness and shine. This 95% naturally derived1 anti-frizz formula is packed with Kalahari melon seed oil and tamanu oil for conditioning, frizz-fighting and smoothing benefits.
STEP 2: The second step to the perfect blow dry is moisture. Prevent frizz and improve the look of your blow-dry with our smooth infusion™ anti-frizz conditioner: High-performance ingredients, including our plant polymer shield, detangle and gently condition all hair types and hair textures. Our plant-powered dual-action technology enhances shine and prevents flyaways.
Our perfect blow dry star
The answer to “What’s the key to a perfect blow-dry?”
STEP 3: The third step to your salon-worthy blow-dry is smooth infusion™ perfect blow dry. Our home blowout spray is heat-activated and makes frizz-prone hair 5x smoother by creating an invisible shield that wraps hair in 72 hours of frizz control, even in extreme humidity. Our plant-powered formula contains UV filters, protecting your shiny-sleek blow-dry from the damaging effects of the sun and also heat styling up to 450 degrees Fahrenheit (232 degrees Celsius).
Pro-tip: add extra hydration to your blow-dry routine
Healthy, hydrated hair is the foundation of a professional-looking blow-dry. For very dry, depleted hair, use a weekly treatment masque. Our superfood-infused hair hydrating nutriplenish™ treatment masques in light and deep moisture deliver a surge of nutrient-rich hydration to all hair types and hair textures without weighing it down.