It's the time of year to reflect and reset our priorities for the year ahead. It only takes a moment to evaluate our decisions' impact on the world and explore opportunities to make better beauty choices. With Aveda, you can start the new year strong with one simple step: make a meaningful choice that both helps strengthen your hair and shows you care.
Caring for planet & people is our mission
The planet and your beauty care has been our top priority for over four decades. Our commitments to a sustainable future include being 100% vegan, Leaping Bunny-approved and teaming up with over 100 nonprofit and NGO organizations to help drive environmental and social improvements in communities around the globe.