Discover how our 100% vegan formulas deliver healthier
looking and feeling hair—no compromises.
Discover how our 100% vegan formulas deliver healthier looking and feeling hair—no compromises.
Transform with the Power of Vegan
Learn how Aveda's 100% vegan hair care truly performs.
Living the power of vegan

What's on your plate?
Choose vegan options one meal or dining experience at a time. Try starting with Veganuary.

Go beeswax-free
Try our 100% vegan, cruelty-free hair, skin and body care.
Power in a bottle
Meticulously crafted, our formulas with plants and botanicals deliver transformative results—no compromise.
Power in a bottle
Meticulously crafted, our formulas with plants and botanicals deliver transformative results—no compromise.
Vegan beauty favorites
One simple step can make a difference. Start with
a new 100% vegan hair & beauty routine.
BOTANICAL REPAIR™
Strengthen your
hair from within
Plant-powered, 3-layer hair repair technology, designed to transform your hair.
BOTANICAL REPAIR™
Strengthen your
hair from within
Plant-powered, 3-layer hair repair technology, designed to transform your hair.
NUTRIPLENISH™
Hydrate your hair
with superfoods
100% vegan moisture for lush, nourished, visibly healthier hair.
NUTRIPLENISH™
Hydrate your hair
with superfoods
100% vegan moisture for lush, nourished, visibly healthier hair.
INVATI ADVANCED™
Thicker, fuller-looking hair
100% vegan inside and out—solutions for thinning hair without compromise.
INVATI ADVANCED™
Thicker, fuller-looking hair
100% vegan inside and out—solutions for thinning hair without compromise.
Sign up for
Veganuary challenge
The UK-based nonprofit Veganuary is ready to help you navigate 31 days of plant-based eating with daily tips, recipes and impact stats this month.
*By clicking sign up you are heading to veganuary.com.