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Aveda is proud to be 100% vegan.

The world
in your hands

By making impactful decisions today, you have the power to build a more sustainable tomorrow. 

Aveda is proud to be 100% vegan. Learn more about our ingredients.

A force of good

Meticulously crafted and 100% vegan, our high-performance formulas deliver transformative results, no compromises necessary. 

Learn More about what you give when you give Aveda.

Plant infused. Sustainability at heart.*







 

*Product manufacturing is powered by Aveda’s solar array and/or wind energy through renewable energy credits and carbon offsets. Striving to achieve a Silver Zero Waste to Landfill certification using the UL scheme by end of 2021 at our primary manufacturing facility. Pioneered 100% post-consumer recycled PET packaging in beauty. **As of 2019, all products manufactured are 100% Vegan. And we are committed to having all vegan products on shelves by January 1, 2021. ***Hair care is 90% naturally derived on average using the ISO standard. From plants, non-petroleum minerals or water.
Play our Winter Snow Game

Play our Winter Snow Game

Play today for a chance to win mini sets, full sizes
and a possible percentage off your purchase.* 
You have 3 chances each day! Don't wait! 

Shop plant powered, bond-building treatment to strengthen and repair damaged hair.

Introducing
NEW botanical repair

Our revolutionary plant-powered, bond-building
hair repair collection, designed to strengthen
and repair three key layers of hair.

Discover new botanical repair

headshot of arizona muse

Aveda
LIVEstream

Join our livestream with Model, Climate Activist and Aveda’s Global Advocate for Sustainability Arizona Muse to learn more about her sustainable beauty routine.

Wednesday, February 3rd at 12:30pm EST

Shop Valentine's Day Gifts

Heart your hair


Make Valentine's Day vegan and cruelty free
Give plant-infused gifts of high-performance hair care. 

VALENTINE'S DAY GIFT SETS

Click here to Shop now for invati advanced intensive hair and scalp masque

Thicker hair begins
with scalp care

NEW invati advanced intensive hair & scalp masque
Deeply nourish the scalp. Thicken, strengthen and hydrate hair.
98% naturally derived.* Vegan.

*From plants, non-petroleum minerals or water.

invati advanced

Shop nutriplenish hair care

SUPERFOOD-INFUSED HYDRATION
 

nutriplenish


Hydrates hair with nourishing
omega-5-rich organic pomegranate oil
for ultra-lush, manageable hair.


Discover NutriplenishTM

brunette woman holder hair hair with her right hand

Book a Complimentary
Virtual Hair Appointment

Enjoy a complimentary 30 minute virtual consultation with an Aveda Artist from the comfort of your own home.

VEGAN BEST SELLERS

The perks of shopping with Aveda


 


 


 

woman with blonde straight hair sitting next to a woman with dark brown straight hair

REFER A FRIEND AND RECEIVE
15% OFF YOUR NEXT ORDER

Refer a friend and you both get rewarded when
they make their first purchase at Aveda.com!

Aveda carbon offset shipping

Aveda offsets 100% of carbon emissions from shipping for every U.S. orders placed on Aveda.com

OUR MISSION

 

OUR MISSION AT AVEDA IS TO CARE FOR THE WORLD WE LIVE IN, FROM THE PRODUCTS WE MAKE TO THE WAYS IN WHICH WE GIVE BACK TO SOCIETY. AT AVEDA, WE STRIVE TO SET AN EXAMPLE FOR ENVIRONMENTAL LEADERSHIP AND RESPONSIBILITY, NOT JUST IN THE WORLD OF BEAUTY, BUT AROUND THE WORLD.

 

HORST RECHELBACHER, FOUNDER

*Offer ends at 11:59 pm PT 1/27/2021. One free gift with your applicable purchase at aveda.com. Offers consist of discount off your next order (order must be at least $10 or more), free classics sample set with $40 orders or free full-size product with $65 orders. Quantities are limited and offer is subject to availability, while supplies last. Available on aveda.com only. We reserve the right to substitute any free item offered with an item of equal or greater value. Only one per order. You will not be able to carry your offer forward and it can only be used during the duration of the game. Only one offer available with each order. You will have 3 chances to play to receive offer. If you receive an offer on your first or second turn, you will have the option to take a risk and play again but you cannot redeem your original offer. If you choose to play again the offer you receive will automatically be added to your cart at checkout. All free products will be marked up and cannot be returned to store or online for exchange, credit or monetary value. You can play the full game once each day. Offers can only be redeemed at aveda.com. Aveda reserves the right to withdraw the promotion at any time. Offer available to U.S. residents only. Offer is subject to change or cancellation without notice. Offer may not be used in combination with any other offer or discount. Free items are not eligible for returns or exchanges. Discount offer is not valid on “now or never” and holiday value gift sets. Applicable purchase amount and offer does not include eGift cards; sales tax; shipping and handling; items noted as not eligible; items that are not in stock at the time of purchase; pending purchases or purchases made prior to the start of the offer or after the offer ends. All purchases are subject to bank authorization prior to processing. Only authorized purchases will be processed and shipped. Other restrictions may apply.