Be the Change
Ayurvedic Roots
Ayurveda is an ancient holistic system of healing that strives to create balance in body, mind and spirit. Ayurveda means “the science of life” and it has been central to Aveda since the very beginning, when we partnered with the Ayurvedic Doctors Vinod and Kusum Upadhyay*.
learn more »
breast cancer awareness
Aveda cares about those affected by breast cancer, so we donate $4 from the sale of each special-edition Pink Ribbon Hand Relief™ product, up to a maximum of $270,000, to the Breast Cancer Research Foundation® to support cruelty-free research.
learn more »
The End of Animal Testing
We never have, and never will conduct animal testing on our products, and we tirelessly promote alternative methods to end all animal testing in the beauty industry.
learn more »
