- Call 24/7: 800-644-4831
- Email 24/7
- Chat live with an expert
Transform even the most intense waves and curls into straight, shiny hair with smooth infusion™. Our exclusive plant-derived resurfacing blend forms a protective barrier around hair to help straighten and smooth the cuticle, fighting frizz and flyaways.
STRAIGHT FROM ANTOINETTE
Antoinette Beenders says it's easy to get great results with glossing straightener. "It really makes your hair straighter faster, and cuts down the time it takes to blow-dry using my Flat Wrap Technique. Just remember that a little goes a long way."
After you shampoo and condition, apply smooth infusion™ style-prep smoother™ to hair and comb through. Use:
1 pump for short hair
2 pumps for medium-length hair
3-4 pumps for long hair
Work a small amount of glossing straightener in your hands.
For curly, coarse hair: apply from roots to ends.
For straight to wavy hair: apply from mid-lengths to ends. Brush through to distribute.
Pre-dry your hair with the dryer nozzle facing downward until hair is about 70% dry,
then start to Flat Wrap.
Antoinette Beenders, Aveda's Global Creative Director and British Hairdresser of the Year
Antoinette's Flat Wrap Technique
Use Antoinette's 3-step blow-dry technique to "wrap" hair flatly against the head while drying
Start at the nape. Brush hair tightly against your scalp, toward the left, and blow-dry at the roots using a nozzle attachment. Drying the roots first gives a sleeker look and holds the hair straighter and flatter at the scalp.
Using the technique of step 1, after drying in one direction, go back and dry roots in the opposite direction. Dry hair roots in small sections (about the width of your brush).
Dry hair from mid-length to ends by placing the brush underneath the hair to hold it taut while blow-drying from above. Move slowly from mid-lengths to ends with the brush and dryer..
Simply repeat the 3 easy steps on 4 sections of the head:
back, top, right side and left side, until all of your hair is straight.
Antoinette's flat iron tips
If you prefer to use a flat iron, try Antoinette's suggestions for the best results:
"I always use a ceramic iron because it heats faster and protects the hair better."
"When sectioning the hair for ironing, the smaller each section of hair, the straighter the result."
"Slide your heated iron into the hair sectionat a horizontal angle, about 2-3 inches away from the root. Then slide the iron down to the ends of your hair and hold for 1-2 seconds."