Wash hair and scalp with naturally derived ingredients to soothe and moisturize. Yes; caring for your hair is that simple.
aveda men pure-formance<span class="trade">&trade;</span> shampoo

aveda men pure-formance shampoo

High-performance shampoo works together with pure-formance conditioner to soothe and relieve scalp while cleansing, conditioning and moisturizing hair.

Aveda’s own pure-fume aroma with certified organic spearmint, vetiver, lavender and other pure flower and plant essences.

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High-performance shampoo works together with pure-formance conditioner to soothe and relieve scalp while cleansing, conditioning and moisturizing hair.

Aveda’s own pure-fume aroma with certified organic spearmint, vetiver, lavender and other pure flower and plant essences.

DETAILS

USAGE

RESPONSIBLE PACKAGING

RESPONSIBLE MANUFACTURING

aveda men pure-formance shampoo

Proven to leave scalp feeling calmer, healthier, less irritated and less itchy. Works with pure-formance conditioner to soothe and relieve scalp while cleansing, conditioning, moisturizing and adding shine to hair. After just two weeks:
• 72% experienced a reduction in oiliness and greasiness
• 65% experienced a reduction in scalp dryness and itchiness
• use with pure-formance conditioner
Cradle to Cradle Certified Gold. Packaging (bottle) meets Bronze-level requirements.*

Save money and save plastic when you buy a litre.
• litres cost 25% less per ounce**
• litres use up to 28% less plastic**

People tested.

*Cradle to Cradle Certified is a certification mark licensed by the Cradle to Cradle Products Innovation Institute
**Due to buying one litre (33.8 oz) bottle versus the equivalent product in a standard-size bottle.

Massage small amount of shampoo into wet hair and scalp. Rinse well. Follow with pure-formance conditioner.
1.7 fl oz/50 ml: 80% post-consumer HDPE bottle. Please recycle.
10 fl oz/300 ml: 95% post-consumer HDPE bottle. Please recycle.
33.8 fl oz/1 litre: Minimum 80% post-consumer HDPE bottle. Please recycle.
First beauty company manufacturing with 100% wind power in our primary facility. Learn more about our wind energy purchases and offsets here.
DETAILS

Proven to leave scalp feeling calmer, healthier, less irritated and less itchy. Works with pure-formance conditioner to soothe and relieve scalp while cleansing, conditioning, moisturizing and adding shine to hair. After just two weeks:
• 72% experienced a reduction in oiliness and greasiness
• 65% experienced a reduction in scalp dryness and itchiness
• use with pure-formance conditioner
Cradle to Cradle Certified Gold. Packaging (bottle) meets Bronze-level requirements.*

Save money and save plastic when you buy a litre.
• litres cost 25% less per ounce**
• litres use up to 28% less plastic**

People tested.

*Cradle to Cradle Certified is a certification mark licensed by the Cradle to Cradle Products Innovation Institute
**Due to buying one litre (33.8 oz) bottle versus the equivalent product in a standard-size bottle.

USAGE
Massage small amount of shampoo into wet hair and scalp. Rinse well. Follow with pure-formance conditioner.
RESPONSIBLE PACKAGING
1.7 fl oz/50 ml: 80% post-consumer HDPE bottle. Please recycle.
10 fl oz/300 ml: 95% post-consumer HDPE bottle. Please recycle.
33.8 fl oz/1 litre: Minimum 80% post-consumer HDPE bottle. Please recycle.
RESPONSIBLE MANUFACTURING
First beauty company manufacturing with 100% wind power in our primary facility. Learn more about our wind energy purchases and offsets here.

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