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Award Winner
Allen Ruiz recently won 2007 Hairstylist of the Year in North America's most prestigious hairstyling competition.*

You've got curly hair. Paco Camp got answers.
  1. aveda: What is your philosophy on hair?
    AR: My goal as a hairdresser is to always make my clients feel beautiful. I love my job because I get to make people feel good. I am always trying to stay ahead of the trends and latest techniques so that I am able to deliver the best results to my guests.
  2. aveda: If you could give women one tip for smoothing their hair, what would it be?
    AR: I think it is critical for women to take the initiative and schedule an appointment with their hairdresser to learn how to style hair at home. I do this for several of my clients, and they walk away knowing what products to use, how to use them and how to properly blow-dry and flat iron their hair so it looks like they just stepped out of the salon.
  3. aveda: What is the biggest mistake woman make when trying to straighten their hair?
    I'd say the biggest mistake is not knowing where to start. More often than not I see my clients not using the appropriate product, or the wrong brush, or an ineffective blow-dryer. The investment in professional tools and products and knowing how to use them together makes a major difference in being able to re-create salon hair at home.
  4. aveda: What styling finishing products do you typically use to straighten/smooth your clients' hair?
    AR: It really depends on the texture of hair I'm blowing-out. On my guests with fine-to-medium hair I use layer on Light Elements™ Smoothing Fluid. This product is really light and leaves the hair smooth, but with lots of movement and shine. On a more medium-to-coarse textured client I would most likely use layer on Smooth Infusion™ Glossing Straightener, which has a bit more weight to and helps smooth more stubborn hair textures. In general, I start by applying Smooth Infusion™ Style-Prep Smoother™ on damp hair. It helps to protect against heat styling and humidity so hair stays smooth and sleek.
  5. aveda: You've been a stylist at several NYC Fashion Week shows. What are some of the models' primary hair concerns and how do you address them?
    AR: These models are getting extensions and having their hair teased, ironed, and blown-out 3-4 times a day depending on how many shows they're in. All of this wear and tear on the hair definitely takes its toll. To keep the hair looking healthy, I apply Smooth Infusion™ Style-Prep Smoother™ religiously on damp hair before blow-drying to help protect from thermal damage and breakage. It also creates a smooth foundation on hair and protects against humidity. I also recommend they take home Damage Remedy™ Shampoo, Conditioner and Treatment to use in between shows. It really makes a difference!
  6. aveda: How would you recommend a woman go about finding a new hairdresser?
    AR: When you're out shopping or dining at a restaurant, wherever you may be, keep your eyes open for woman with similar hair textures and a style you really like. Go up to them and ask them where they get their hair done. Contact the salon they refer you to and make an appointment for a consultation.
  7. aveda: How many chances should a woman give a hairdresser before moving onto the next one?
    AR: Women should give hairdressers one shot. If she loved the overall experience and there were just a couple of minor things she didn't care for, the best thing for her to do is immediately address them with the hairdresser. What a woman should not do is jump around from hairdresser to hairdresser. If you have too many cooks in the kitchen, you often end up with a big mess. And trust me, having worked in this business for over 15 years, I've definitely cleaned up my share of messes.
  8. aveda: What hair trends are you seeing from this past season at Fashion Week?
    AR: I'm definitely seeing a lot of smooth/sleek hair with movement and shine. Hair that looks really natural and healthy, which is why the introduction of Aveda's new Smooth Infusion™ Style-Prep Smoother™ couldn't be more timely.
  9. aveda: What do you think the next big trend in hair will be?
    AR: I think in seasons past it's been all about short hair. Woman have been wearing lots of textured bobs and shoulder-length styles. I think women will start wearing their hair long again. They will move away from being so chemically dependent on relaxers and color and will start embracing their natural texture and color. I predict it's going to be all about long, natural, healthy hair.
If you would like to schedule an appointment with Allen Ruiz, call Jackson Ruiz Salon & Spa at (512) 478-7744.
*The North American Hairstyling Awards are presented by the Professional Beauty Association.
**Use of the 4 step Be Curly™ System vs. untreated hair.