INSTANTLY
THICKER HAIR

NEW aveda men pure-formance thickening paste
93% naturally derived1

BEAUTY, WELLNESS, ENVIRONMENT,
FASHION AND ART SINCE 1978

invati solutions for thinning hair


reduce hair loss by 33%**
97% naturally derived1

SOLSTICE BLOOM

spring/summer 2017 makeup collection
luminous shades with flares
of shadow and light

BEST SELLERS

Discover the top products our guests can’t live without

THICKER HAIR
BY NATURE

invati men solutions for thinning hair
reduce hair loss2 with 98% naturally derived1
invati men—4 out of 5 men say their hair feels stronger and looks thicker.3

WANDERLUST FESTIVAL: O'AHU

Relax, rejuvenate and find your balance
 

We’re heading to O’ahu for Wanderlust – celebrating beauty, wellness and yoga. Starting February 23rd, we’ll be sharing yoga-friendly hair looks & wellness tips from your favorite influencers on our social media channels and Living Aveda. In the meantime, give yourself a calming, soothing experience with your favorite Aveda products.

YOUR NEW ESSENTIALS

 

LE HAPPY TRAVELS

We partnered with trendsetting blogger Lua of Le Happy to create this
limited-edition kit of hair care essentials for all your travels.
Yours for $37 ($55.50 value)
 

LESS GREY.
MORE YOU.

Aveda Men 5-Minute Natural Grey Blending.
Lasts up to 4 weeks.
95% naturally derived.1
Only at Aveda salons.

How do you want to feel today?
uplifted

We believe every beauty product should make you feel as beautiful as you look. That’s why aroma is at the heart of every Aveda experience. To help promote your well-being, our products feature aromas formulated with flower and plant essences to awaken your senses. Discover them yourself; your sensory journey awaits. Only at Aveda.

Discover Beautifying
Calm

We believe every beauty product should make you feel as beautiful as you look. That’s why aroma is at the heart of every Aveda experience. To help promote your well-being, our products feature aromas formulated with flower and plant essences to awaken your senses. Discover them yourself; your sensory journey awaits.
Only at Aveda.
 

Discover shampure™
Invigorated

We believe every beauty product should make you feel as beautiful as you look. That’s why aroma is at the heart of every Aveda experience. To help promote your well-being, our products feature aromas formulated with flower and plant essences to awaken your senses. Discover them yourself; your sensory journey awaits.
Only at Aveda.
 

Discover rosemary mint
De-Stressed

We believe every beauty product should make you feel as beautiful as you look. That’s why aroma is at the heart of every Aveda experience. To help promote your well-being, our products feature aromas formulated with flower and plant essences to awaken your senses. Discover them yourself; your sensory journey awaits.
Only at Aveda.
 

Discover stress-fix™

OUR MISSION

 

OUR MISSION AT AVEDA IS TO CARE FOR THE WORLD WE LIVE IN, FROM THE PRODUCTS WE MAKE TO THE WAYS IN WHICH WE GIVE BACK TO SOCIETY. AT AVEDA, WE STRIVE TO SET AN EXAMPLE FOR ENVIRONMENTAL LEADERSHIP AND RESPONSIBILITY, NOT JUST IN THE WORLD OF BEAUTY, BUT AROUND THE WORLD.

 

HORST RECHELBACHER, FOUNDER

*Due to breakage, in a 12-week clinical test of the invati system.
 

1From plants, non-petroleum minerals or water.

2Due to breakage in a clinical test of the invati men™ system after 12 weeks.

3In a 12 week consumer test.